Case
Studies
Business
Writing: Groups
A large aerospace company was
looking for a Business Writing program that would address
both the technical and the non-technical aspects of their
company's correspondence. Dissatisfied with expensive,
generic, publicly-offered courses, the company asked
Dynamic Communication Skills to develop a customized
Business Writing Program. The result was a Dynamic
Business Writing Program which addressed the
technical and administrative writing needs of the company
and also captured the spirit and the culture of the
organization. The company now offers cost-effective
in-house training on a regular basis.
Individuals
Marie was a chartered accountant
from Quebec, developing a risk management program for a
large financial institution in Ontario. She was
responsible for procedures to reduce risks related to
issues such as user access, conflict of interest, and
Y2K. Although Marie's technical knowledge of her material
was considerable, her work was disorganized,
insubstantial, and full of awkward sentences and
grammatical errors. Through a Dynamic Writing Skills
program, Marie learned to approach her writing
systematically, to support her points with relevant,
detailed information, and to edit her work effectively.
She is now a more confident, proficient writer, who can
judge her work objectively and communicate her ideas
clearly.
Cultural
Communication
Ivan was an Eastern European
physicist who emigrated to Canada in 1996. Unable to find
work in his own field, he enrolled in computer skills
courses, and eventually got a job at a large,
multinational consumer goods company. Happy as he was to
have the job, Ivan could not adjust to the company's
corporate culture, which involved 360 degree evaluations,
numerous consensus-building meetings, and a heavy
emphasis on information gathering through informal
interpersonal networks. After completing a Dynamic
Communication Intercultural Skills Program, Ivan was more
relaxed, more comfortable, and more productive in his
corporate environment. He has since received a promotion,
and is now considered a key asset to his
department.